Features · Engage

Instagram

Automate Instagram DMs and comments, and keep the conversations in the same inbox.

Connect an Instagram business account to reply to keyword DMs, story replies and comments automatically, build multi-step DM flows on a visual canvas, and see how each automation performs. Conversations join the unified inbox.

What it can do

• Auto-DM rules: keyword DM, comment keyword (with an optional public reply), story reply, welcome message
• Visual DM flow builder with questions, buttons, conditions, delays and hand-off
• Conversation starters (ice breakers), AI replies as a fallback, and a contacts list with tags
• Posts view to attach automations to specific posts and reels
• Stats and per-automation analytics: sent, reached, replied, completion
• Meetings: send a booking link when someone asks to book

Dashboard screens

• Overview

  Connection status, AI reply settings and a summary of automations.

  Open in demo

• Posts

  Your posts and reels, with the automations attached to each.

  Open in demo

• Auto-DM

  Create and manage keyword, comment, story and welcome automations.

  Open in demo

• Flows

  Build multi-step DM flows on a canvas.

  Open in demo

• Contacts

  Instagram contacts with tags and export.

  Open in demo

• Stats

  Messages, contacts, click-through and a daily series.

  Open in demo

• Automation analytics

  Per-automation and per-flow results.

  Open in demo

• Starters

  The conversation starters shown in a new DM.

  Open in demo

• Meetings

  Connect a scheduling account and choose the booking keywords.

  Open in demo

In the live demo

A connected sample account with posts, automations, a flow you can open on the canvas, contacts and analytics.

Common questions

Does Instagram have the same 24-hour rule?

Yes. Free-form replies are allowed within 24 hours of the customer's last message, and Instagram has no message-template system to reopen a closed window.

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